Free Library Marketing Webinar on OPAL

This free webinar is available to anyone.  The link below takes you to the entry point where you can download and the install WebConference program.  Enter a user name (anything will do) and leave the password blank.  If you can’t make the webinar live, you can catch it in the archives later.

Friday, March 6, 2009 at noon Eastern Time. Cruise to Success: Marketing for Libraries

Loreen Phillips, the Head of Information Literacy Services at McDermott Library at the University of Texas-Dallas, has written a recently published book about marketing for libraries, Cruise to Success: How to Steer Your Way Through the Murky Waters of Marketing Your Library, published in Dec. 2008 by Chandos Publishing. Phillips provides clear, step-by-step instructions and guidelines for developing a successful library marketing program. We will speak with her about how libraries of all types, but especially academic libraries, can improve their marketing strategies, activities, and results.

Host: TAP Information Services

Location: OPAL Auditorium http://www.conference321.com/masteradmin/room.asp?id=rs1641902f62b4